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Media Related Tips, Tricks, and Experiences for Upstate New York
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What Is A Vector Graphic and Why Your Logo Needs to Be One
Have you ever had a logo look blurry, pixelated, or just plain wrong when scaled up or printed? Learn what a Vector Graphic is and why your logo needs to be one!

Ben Gifford
Jun 132 min read


How to Make Your Small Business Stand Out In a Small Town
From local shops to family-run farms and service providers, building a memorable presence is key to...

Ben Gifford
Jun 52 min read


DIY Websites vs. Professional Web Design: What’s Best for Your Small Business?
Learn if you should DIY or hire a pro for your website

Ben Gifford
May 163 min read


What to Wear for a Branding Photoshoot: A Guide for Small Business Owners
These branding tips will help make your branding photos look more professional

Ben Gifford
May 162 min read


Is Your Construction Website Mobile-Friendly? Here’s Why It Matters
Here's why your construction website should be mobile-friendly

Ben Gifford
May 142 min read


How to Stand Out at a Farmers Market: Branding Tips for Upstate NY Small Businesses
Want to attract more customers at farmers markets in Upstate NY? Learn visual branding and booth design tips that help your small business stand out and boost sales.

Ben Gifford
May 103 min read


5 Reasons Why Upstate NY Small Businesses Should Prioritize Their Logo and Branding
Learn why your Upstate Small Business should prioritize it's logo and branding.

Ben Gifford
May 72 min read
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